At Netflix, our mission is to entertain the world. Together, we are writing the next episode - pushing the boundaries of storytelling, global fandom and making the unimaginable a reality. We are a dream team obsessed with the uncomfortable excitement of discovering what happens when you merge creativity, intuition and cutting-edge technology. Come be a part of what’s next. The Opportunity The Netflix marketing team is growing and we’re looking for a talented Paid Social Specialist for our Integrated Marketing and Brand Partnerships line of business. This specialist will serve as a strategic thought partner to the Brand Partnerships Solutions (BPS) team and Social Leads to execute campaigns across all paid social brand partnerships programs in the UCAN region. Key Responsibilities Own end to end paid social campaign execution, including campaign set up, in-flight monitoring to ensure we meet contracted delivery goals Provide mid-campaign and wrap-up reports, along with data-informed recommendations for optimizations and solutions Validation of platform capabilities to achieve campaign strategy, including confirmation of targeting parameters, audience sizes and acquisition cost expectations Provide regular and ad hoc social platform intelligence (ad products, placements, optimization goals, bidding models, creative specs, and policy/brand-safety constraints) Be well-versed in sharing paid social campaign learnings to stakeholders, including creative recommendations to raise the bar for creative excellence Work with key stakeholders at Meta, Google, TikTok and other digital partners on ways to best leverage their platforms and opportunities for campaigns Understand, advocate, and embody the company’s values and team goals Background and Specific Skills 5+ years of experience managing upper-funnel paid social campaigns optimized for awareness and engagement. A strategic thinker with experience in Integrated Marketing and/or Brand Partnerships. Proficiency in Meta, TikTok, YouTube, Snapchat, Reddit & X’s ad management platforms Well-versed in paid social best practices, including channel-specific creative formats as well as platform-level metrics and reporting tools Highly detail-oriented with an ability to multitask and execute quickly in a fast-paced, high-volume environment with little oversight from management Strong communication skills, a proven ability to tightly coordinate with multiple cross-functional stakeholders, and a proactive approach to seeking clarity and solutions in ambiguous situations. Comfortable with being available night/weekends as needed around campaign launch or urgent client based issues Experience with paid partnership tools and branded content features, creator authorization, and whitelisting on social platforms (e.g., Meta, TikTok) is a plus Experience utilizing reporting dashboards (e.g., Sprinklr) is a plus Generally, our compensation structure consists solely of an annual salary; we do not have bonuses. You choose each year how much of your compensation you want in salary versus stock options. To determine your personal top of market compensation, we rely on market indicators and consider your specific job family, background, skills, and experience to determine your compensation in the market range. The range for this role is $135,000.00 - $201,000.00. Netflix provides comprehensive benefits including Health Plans, Mental Health support, a 401(k) Retirement Plan with employer match, Stock Option Program, Disability Programs, Health Savings and Flexible Spending Accounts, Family-forming benefits, and Life and Serious Injury Benefits. We also offer paid leave of absence programs. Full-time hourly employees accrue 35 days annually for paid time off to be used for vacation, holidays, and sick paid time off. Full-time salaried employees are immediately entitled to flexible time off. See more details about our Benefits here. Netflix is a unique culture and environment. Learn more here. Inclusion is a Netflix value and we strive to host a meaningful interview experience for all candidates. If you want an accommodation/adjustment for a disability or any other reason during the hiring process, please send a request to your recruiting partner. We are an equal-opportunity employer and celebrate diversity, recognizing that diversity builds stronger teams. We approach diversity and inclusion seriously and thoughtfully. We do not discriminate on the basis of race, religion, color, ancestry, national origin, caste, sex, sexual orientation, gender, gender identity or expression, age, disability, medical condition, pregnancy, genetic makeup, marital status, or military service. At Netflix, we want to entertain the world. Whatever your taste, and no matter where you live, we give you access to best-in-class TV series, documentaries, feature films and games. Our members control what they want to watch, when they want it, in one simple subscription. We’re streaming in more than 30 languages and 190 countries, because great stories can come from anywhere and be loved everywhere. We are the world’s biggest fans of entertainment, and we’re always looking to help you find your next favorite story.
