NxtWave - Manager - Influencer Marketing (2-7 yrs)

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Overview

Influencer Marketing Manager - North/South

Location: Hyderabad, Telengana | CTC: 7 LPA | Team: Brand Marketing

Responsibilities

  • Strategy & Planning: Develop influencer marketing strategies that align with brand and business goals across NIAT and associated NxtWave brands; design region-specific creator plans for Instagram, YouTube, and LinkedIn that reflect North India's youth and tech culture; integrate influencer storytelling seamlessly into ongoing campaigns and IPs.
  • Creator & Partnership Management: Identify and onboard creators who naturally connect with the brand's vision (from student influencers to tech creators and educators); build strong, long-term relationships with influencers and agencies to drive authentic collaborations; negotiate deliverables, budgets, and timelines effectively while ensuring mutual value.
  • Campaign Execution & Quality: Manage end-to-end influencer campaigns - briefing, content review, deliverables, and approvals; provide creative direction to ensure influencer content reflects NIAT\'s aspirational and futuristic tone; collaborate with the internal social and video teams to amplify influencer content across channels.
  • Performance & Reporting: Track key campaign metrics (reach, engagement, ROI, conversions) and generate actionable insights; identify top-performing creators for potential ambassador or recurring partnerships; optimise campaign strategies based on performance data and feedback.
  • Cross-Functional & Agency Collaboration: Work with influencer marketing agencies to scale campaign volume and identify emerging creator categories; partner with social media, brand, and content teams to ensure influencer campaigns strengthen larger brand narratives.
  • Market & Trend Awareness: Stay updated with platform trends, regional creator movements, and influencer best practices; experiment with emerging formats and new platforms to keep NIAT ahead in the creator economy.

What We\'re Looking For

  1. 2+ years of proven experience in influencer or creator marketing (agency or brand-side).
  2. Deep understanding of digital platforms, influencer trends, and Gen Z content culture.
  3. Excellent relationship-building, negotiation, and communication skills.
  4. Strong analytical and reporting abilities to measure impact and guide decisions.
  5. A creative, proactive mindset with a pulse on youth and tech narratives.
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Common Interview Questions

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Educational Qualification

Candidates Who Have Passed Graduate or its Equivalent from a Recognized Board or University Are Eligible For this recruitment. Kindly check the Official Notification for more qualification details. Notification Link Is Given Below.

Document Required

Required Documents for This recruitment: Candidate should have these documents before applying online. Candidates are suggested to read the official notification before applying.

  • Qualification certificate with mark sheets.
  • Passport size photographs.
  • Signature.

How to Apply

All the eligible candidates can apply for this job as mentioned below:

  • Read official notification carefully from the official website.
  • Read notification carefully before applying.
  • Fill the application form (link is given below).
  • Attach required documents and passport size photo with signature.
  • Then submit. Done.

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